THE DIGITAL WAY
Category: Photographic techniques
More than ever, particularly in this day of online media, architects and designers are increasingly faced with exciting and critical marketing and publishing opportunities. Simply documenting a project is no longer enough. Successful design practices are providing high-quality images to architecture magazines, newspapers, and websites. But well-executed professional photography can be expensive and, depending on the project, you might not always want to spend the extra money. Fortunately, the digital revolution in photography has made it possible to do-it-yourself, and in a way that is compatible with the new demands of digital printing and presentation.