POST TRUTH

Low-level dishonesty is rife everywhere, in the form of exaggeration, selective use of facts, economy with the truth, careful drafti ng - from Trump and the Brexit debate to companies that tell us 'your call is important to us'. How did we get to a place where bull shit is not just rife but apparently so effective that it's become the communications strategy of our times?This brilliantly insight ful book steps inside the panoply of deception employed in all walks of life and assesses how it has come to this. It sets out the s urprisin...[Leer más]