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THINKING, FAST AND SLOW

KAHNEMAN, DANIEL

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DetallsPENGUIN BOOKS (UK)
2011
499 pàgines
Format: Rústica
ISBN: 9780141033570
Idioma: CASTELLANOMatèria: Psicologia
DescripcióDaniel Kahneman, recipient of the Nobel Prize in Economic Sciences for his seminal work in psychology that challenged the rational m odel of judgment and decision making, is one of our most important thinkers. His ideas have had a profound and widely regarded impac t on many fieldsincluding economics, medicine, and politicsbut until now, he has never brought together his many years of research and thinking in one book.In the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional/ System 2 is slower, more delib erative, and more logical. Kahneman exposes the extraordinary capabilitiesand also the faults and biasesof fast thinking, and reve als the pervasive influence of intuitive impressions on our thoughts and behavior. The impact of loss aversion and overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the challenges of properly framing risk s at work and at home, the profound effect of cognitive biases on everything from playing the stock market to planning the next vaca tioneach of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.

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