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RAYMOND LOEWY AND IMAGE-MAKING IN THE AGE OF AMERICAN INDUSTRIAL DESIGN
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Description
Born in Paris in 1893 and trained as an engineer, Raymond Loewy revolutionized twentieth-century American industrial design. Combini ng salesmanship and media savvy, he created bright, smooth, and colorful logos for major corporations that included Greyhound, Exxon , and Nabisco. Born in Paris in 1893 and trained as an engineer, Raymond Loewy revolutionized twentieth-century American industrial design. Combini ng salesmanship and media savvy, he created bright, smooth, and colorful logos for major corporations that included Greyhound,...Status: Available for online purchase in 10-15 days
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DetailsJOHN HOPKINS UNIVERSITY PRESS
2018
336 Pages
Format: Otros
ISBN: 9781421425740
Language: INGLÉSCategory: Industrial design
