THE AISLES HAVE EYES
HOW RETAILERS TRACK YOUR SHOPPING, STRIP YOUR PRIVACY AND DEFINE YOUR POWER
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Descripción
A revealing and surprising look at the ways that aggressive consumer advertising and tracking, already pervasive online, are coming to a retail store near youBy one experts prediction, within twenty years half of Americans will have body implants that tell retail ers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executive s drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillan ce revoluti...Estado: Disponible para compra online en 10-15 días
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