PLAY THE SYSTEM

In graphic design, the focus is rarely on the spontaneous stroke of geniusits rather about a process-oriented approach to design. Digital tools, algorithms, and systems increasingly shape not only the final outcome but also the process itself. As a result, the role of the designer is changing: instead of crafting every detail, they increasingly design the framework in which design emerges. Play the System demonstrates, through selected examples from design history and academic teaching, how even minimal changes to individual parameter...[Leer más]