STOP STEALING SHEEO y FIND OUR HOW TYPE WORKS

In a brilliant common-sense style and on the basis of numerous application examples, the author covers everything newcomers and begi nners need to know about typography. The content mediation is loosened up by anecdotes and wonderfully illustrated by metaphors from everyday life. He helps to understand how to look at type, work with it and choose the best typeface, with topics ranging from the origins of type, its effect, legibility and distinguishing features to web typography and variable fonts.